Post by account_disabled on Feb 18, 2024 3:56:17 GMT
Valuable information is also hidden within the qualitative or interpretive aspect, you just have to know how to digest it and convert it into useful information. When creating surveys or forms, many brands limit themselves to questions with closed answers and simple selection; They usually claim that customers are not willing to give long answers. However, on Neil Patel's blog and other knowledge hubs there is information that reveals another point of view. For example, Peep Laja, founder of ConversionXL, maintains that open answers provide better insights than closed ones. Although it may be true that fewer customers are willing to answer these types of questions, refusing to ask them is giving a green light for a brand's potential blind spots to grow.
What questions did you have that you didn't find answers to on our website? Was there something that almost stopped you from buying? How do you think we can provide a better service? These are examples of open-ended questions that can lead you to amazing Customer Phone Number List discoveries about customer satisfaction. After all, within the customer's expectations there is one related to the prior information necessary to make a purchase, and if it is not met, it is likely that there will be no purchase at all. 2. Use satisfaction surveys in your website chat We will surely agree that only one good or bad experience can mark a customer forever.
In fact, a study by PwC suggests that 33% of customers will abandon a brand after just one bad experience . However, if you ask a customer who just had it, the response will almost certainly be much more effusive compared to a customer who had a similar experience months, weeks, or even yesterday. That's because satisfaction and dissatisfaction are like footprints in the sand, their deepest impression being lost relatively quickly. The more immediate the response is to a survey, the more valuable the information will be because it will be more connected to emotionality. In that sense, the most expeditious communication channel is live chat.
What questions did you have that you didn't find answers to on our website? Was there something that almost stopped you from buying? How do you think we can provide a better service? These are examples of open-ended questions that can lead you to amazing Customer Phone Number List discoveries about customer satisfaction. After all, within the customer's expectations there is one related to the prior information necessary to make a purchase, and if it is not met, it is likely that there will be no purchase at all. 2. Use satisfaction surveys in your website chat We will surely agree that only one good or bad experience can mark a customer forever.
In fact, a study by PwC suggests that 33% of customers will abandon a brand after just one bad experience . However, if you ask a customer who just had it, the response will almost certainly be much more effusive compared to a customer who had a similar experience months, weeks, or even yesterday. That's because satisfaction and dissatisfaction are like footprints in the sand, their deepest impression being lost relatively quickly. The more immediate the response is to a survey, the more valuable the information will be because it will be more connected to emotionality. In that sense, the most expeditious communication channel is live chat.
